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Is Google Losing Ground? A Review of Top Search Engines in 2025
For years, Google has been the dominant force in search, generating the majority of organic traffic worldwide. However, 2024 saw a shift in the search landscape with the rise of AI-powered search engines like Perplexity and ChatGPT according to a…
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How AI Consulting Can Transform Small Businesses in 2025
Introduction As we step into 2025, small businesses are increasingly recognizing the transformative potential of artificial intelligence (AI). With the right AI consulting services, these businesses can streamline operations, enhance customer experiences, and make data-driven decisions that propel growth. This…
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AI and Search: Exploring the Implications of ChatGPT’s Latest Update
The recent announcement from OpenAI regarding the expansion of ChatGPT Search to all users marks a significant shift in the landscape of online search. This development not only enhances the capabilities of ChatGPT but also poses a formidable challenge to…
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Case Study: Improving Baskets Kenya’s Digital Presence with DRO Digital
Background Baskets Kenya, a renowned producer of handcrafted baskets made by mostly rural women, sought to enhance its digital presence and customer engagement. With a growing demand for its products both locally and globally, the company partnered with DRO Digital…
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Google Introduces Gemini 2.0: A New AI model with Major Agent Capabilities
Google has officially launched Gemini 2.0, marking a significant advancement in artificial intelligence and multimodal capabilities. This new model builds on the foundations established by Gemini 1.0 and 1.5, which focused on organizing and understanding information across various formats including text,…
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Reddit Introduces AI Powered Answers and Search
Reddit has officially launched a test of Reddit Answers, an AI-powered tool aimed at enhancing the search experience on its platform. This feature allows users to ask questions and receive curated answers drawn from real conversations across Reddit communities. When a…
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Cybersecurity Best Practices For Small Businesses
Did you know that 43% of cyber attacks target small businesses, and a staggering 60% of those companies go out of business within six months of a breach? This alarming statistic underscores the urgent need for small businesses to prioritize cybersecurity. As digital…
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The Benefits of AI Consulting Services for SMEs
Introduction Small and medium enterprises (SMEs) face unique challenges in today’s fast-paced business environment. AI consulting services offer tailored solutions that help SMEs navigate these challenges effectively. In this post, we’ll delve into the specific benefits of AI for SMEs.…
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Top Marketing Trends in 2024
In today’s rapidly evolving digital landscape, staying ahead of marketing trends is crucial for businesses aiming to maintain a competitive edge. Our latest report delves into the most current marketing trends, providing a comprehensive analysis of their growth and impact.…
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Website Redesign by DRO Digital – Tembea Nomad
Case Study: Website Redesign for Tembea Nomad Background Tembea Nomad is a travel company specializing in unique safari experiences across East Africa. With a growing customer base and an increasing demand for online bookings, Tembea Nomad recognized the need to…
